Chicago Web Design
A First and Lasting Impression
A recent study found that Web site visitors will form their first impression of your Web site in 1/20th of a second. That impression will influence their entire opinion of your Web site. This "halo" effect will color their entire experience, even in the face of contradictory evidence. Good news if that initial impression is good. But what if it isn't?
Proper design is crucial in making that first impression overwhelmingly positive.
Designing for the Web is more than a static PhotoShop "look." It is a blending of art with the science of Web structure and presentation. It must combine both disciplines to produce a durable and elegant design.
Imaginary Landscape and its team of designers and user interface specialists will custom craft an exceptional and easy-to-navigate design for your Web site. It will be uniquely you while adhering to all the best practices of Web presentation.
A custom Web site design from Imaginary Landscape offers the following benefits:
A unique site
No standard grids, no prefabricated structure, no "same-as-everyone-else" look. A custom design breathes in all the elements that makes your organization unique and delivers them in a single, unified Web presence.
Significant input from you
The design process relies on you and your team. Through a series of back-and-forth's, you will have total control throughout the process ensuring a site that exactly matches your vision.
Lightning-fast download
No delay is acceptable in today's environment - where the competitor is a back button away. Your site will be designed to render faster than the snap of your fingers and immediately engage your visitor.
Exclude no one
Your site is delivered to each person, no matter what device they use. It will "sniff" for the specific browser and instantly present a site optimized for it.
Imaginary Landscape designs all Web sites to the following guidelines:
Section 508 of the Rehabilitation Act: Electronic and Information Technology Accessibility Standards
This series of U.S. Governmental standards provides guidelines for designing a Web site for access by people with disabilities. It ensures a Web site is readable with a variety of adaptive devices, such as a screen reader.
Web Content Accessibility Standards as outlined by the World Wide Web Consortium
This is a series of international standards for accessibility. Imaginary Landscape designs sites to the generally accepted Level A standard. Level AA and AAA are also available.
Accessibility for the color-blind
Certain colors contrast poorly for the different forms of color-blindness. We discuss these throughout the design process so you are aware of any trade-offs.
Full browser neutrality
People visiting your site use a variety of browsers and computers. This ensures your site appears and functions properly in Explorer, Firefox, Netscape, AOL, WebTV, Opera and the many varied browsers visitors use to view your site.
Flexible design grid
Sometimes a site is best presented with a fixed width, sometimes a liquid width, sometimes a combination of each (like this site). The grid design is important so that users with both high and low resolution monitors receive the full impact of your site.
Benchmark page download time
All graphics are compressed and all HTML code is minimized to ensure your site appears very quickly, even for slow dial-up visitors.
