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Imaginary Landscape Upgrades Sarah Bush Lincoln Health Center with State-of-the-Art Web Technology

Imaginary helps to address the changing landscape of rural healthcare delivery.

November 2, 2015

CHICAGO - Imaginary Landscape continues its longstanding partnership of five years as the website vendor of choice for Mattoon-based Sarah Bush Lincoln Health Center with an update to its website design and technology infrastructure.  This upgrade addresses the latest technology demands and Personal Healthcare Information (PHI) compliance regulations facing healthcare providers. 

Imaginary implemented a state-of-the-art, multiserver, cloud-based hosting infrastructure for Sarah Bush Lincoln. This will allow for greater flexibility and responsiveness to the changing landscape of rural healthcare delivery.  In addition, Imaginary implemented a new, responsive website design to better address the web needs of healthcare consumers. 

“Our web strategy is extremely important to Sarah Bush Lincoln,” Patty Peterson, Sarah Bush Lincoln public relations director, said.  “The web is a strong medium used by patients to make informed healthcare choices. As a rural healthcare provider, we are using the web to connect with our local community, and Imaginary Landscape has played a substantial part in the execution of our vision during our five-year partnership.”

Besides a new design and infrastructure, Imaginary also updated Sarah Bush Lincoln’s physician directory, event calendar, and news center to provide an improved user experience. In addition, Imaginary extended the new design across Sarah Bush Lincoln’s physician recruitment microsite,

“Sarah Bush Lincoln understands the significance the web has in supporting high quality, patient-physician relationships in a rural health delivery system,” Brian Moloney, president and CEO of Imaginary Landscape, said. “We’ve helped it use the web to successfully reach beyond its traditional service area to attract new patients and customers.”


Founded in 1995, Chicago-based Imaginary Landscape assists midsized businesses with high quality, custom web development and database integration using the Django web framework.  We have industry-leading experience with health care, membership associations, and start-up businesses. Imaginary is a leading expert in Python programming and pioneer user and developer of the Django web framework.


Sarah Bush Lincoln is a 129-bed, not-for-profit, regional hospital centrally located in East Central Illinois' Coles County, and is the recipient of the 2011 Illinois Performance Excellence Gold Award for Achievement of Excellence, the highest performance honor in the state.

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