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Hospital Websites

Hospital Websites

The Affordability of Bundled Features
The Flexibility of Customization

For 25 years, Imaginary has been creating highly customized hospital and healthcare system websites for some of the largest providers in the Midwest (Advocate, Rush, OSF). 

We've taken all that knowledge and created a hospital website bundle that brings these world-class website features to your hospital at an affordable price.  The best part?  It can still be customized to your specific needs.

Core Features

These base features come standard with the Hospital Website package and contain everything you need for a best-in-class website, right out of the box.


  • Content Management

We provide a CMS that is packed with hospital-specific features and perfect for both casual editors and power administrators.

  • Doctors

A world-class doctor directory showcases both expertise and personality.  You can place specific doctors or specialties on relevant pages - to draw site visitors in.  Accept appointment requests for some or all of your doctors.

  • Pre-registration

Allow patients to complete paperwork from the comfort of their home with pre-registration for select services (you choose).

  • eCards

Our ecards are designed to be printed on quality stock paper and folded - like a proper card. Print them directly to a hospital printer automatically for grab-and-deliver convenience.

  • Classes and Events

Showcase any upcoming class or event with the calendar feature.  Support multiple locations, registrations and recurrence.

  • Formbundle

Design your own website forms with Formbundle.  Select from a variety of field types to create quick and easy forms.  Field-level encryption ensures that any submitted information remains secure.

  • Bulletproof Infrastructure

With 20 years of healthcare experience, we know how to keep everything safe, HIPAA compliant and secure under the hood.


Beyond the core elements, Imaginary offers additional options.  These features are ready to drop into your website to offer additional functionality as needed.


  • Ecommerce

Many options to choose from including Gift Shop, Donations, Bill Pay and Event Registration.

  • Design

Maybe you like your current design, or maybe you'd like a complete redesign.  Either way, the hospital suite works perfectly independent of your design decisions. 

  • Microsites

Physician Recruitment, Large Events, Specialty Practices - whatever you need a microsite for, we can provide it.  Each with its own design, navigation, content and all controlled from the same CMS as the hospital's website.

  • 3rd Party Integrations

Health library content, credentialing systems, health records, chatbots, reviews - almost all vendors support integrations that save time and money while enhancing the user experience.

  • Recipes

Promote wellness in the community by offering healthy recipes.  Searchable and printable, recipes include nutritional information as well as the ability to embed videos.

  • Wait Times

Guide urgent care to the best place for care by providing real-time wait times. 

What's Next?

We'd love to hear from you.

Ask a question and we'll answer it, no obligation whatsoever. Reach out and we'll reply right away and do our very best to determine if we might be of assistance.  

Need more structure? Visit our RFP Submission Form.

Not ready yet? No problem.

Imaginary's understanding of our online strategy and their ability to customize our websites to our exact specifications has been invaluable to OSF’s digital transformation.

- Michael Vujovich, OSF HealthCare Director of Digital Marketing